Case study

MIC Podgorica
Building materialsPodgorica
The entire brand from scratch: a brand book, templates for posts and stories, a content plan and a website with a molding visualizer, an English version and an admin where products are edited without a developer.
- Brand book
- Content plan and posts
- Website
- Admin portal


01
What we did
Everything we delivered for MIC Podgorica in one place.
Brand book
Colours, fonts, logo and brand rules, as the base for everything that follows.
Content plan and posts
A week-by-week plan, copy and design of posts, carousels and stories.
Website
A mobile-friendly website with a clear path to an enquiry or booking.
Admin portal
A portal where the website content is changed without a developer.
02
The website on every screen
The same website on laptop, tablet and phone, real screenshots.

03
Real work
The website from top to bottom, the Instagram profile and posts we made for MIC Podgorica.






04
How the collaboration works
What was done, in the order it is built: from content to a system that runs on its own.
- Brand bookthe whole brand from the start
- Visualiserfor mouldings on the website
- ENEnglish version of the website
- 1Brand book
Colours, fonts, logo and brand rules, as the base for everything that follows.
- 2Content plan and posts
A week-by-week plan, copy and design of posts, carousels and stories.
- 3Website
A mobile-friendly website with a clear path to an enquiry or booking.
- 4Admin portal
A portal where the website content is changed without a developer.

